BBC Radio 2
When listening to Radio 2 I noticed that the way that the news reporter reported the news was very formal. It showed me that the target audience was for adults, and perhaps older children, as he spoke at a fast pace, while using a range complicated words which a young person would not be able to understand. The reporter used various different ways of conveying each news story, for example, he used an outside broadcast for a story about a member of parliament, which lasted up to twenty seconds, and clearly gave the necessary information for the audience. A sound bite was also used for a story about the national health service, in which the health minister was present.
XFM
When listening to XFM I noticed immediately that the target audience differed from BBC Radio 2. The news reporter spoke slower than in BBC Radio 2, and the way he spoke was of a much more plain tone; he did not use any complicated words. Also, the stories included in the news bulletin differed from that in BBC Radio 2; the topic of news included a celebrity story, a sports story, a tragedy story, and a technology story, compared to the educational and political stories included in the news bulletin from BBC Radio 2. However, these news stories included sound bites, an outside broadcast, and an archive clip, and portrayed the news in an adequate manner.
